Updated: Why realtors need a social media management

Updated: Why realtors need a social media management

As a realtor, it is your job to find a client their ideal home for their budget. Other times, you are helping a client sell their property. All this plus promoting your services takes up a lot of time. 

Nowadays, it is essential for real estate professionals to have a strong digital presence. According to NARS, 44 percent of home buyers start their home search online. 

Technology has become a big part of finding a home and 76 percent of all home buyers found their home by using their cellphones. Not having a strong social media presence could leave potential clients going to competitors. 

The social media marketing agency Miami professionals want to share with you the benefits of hiring someone to handle your business’s social media. 

Why is social media marketing for realtors so important?

Social media is not going anywhere. It has changed the way that home buyers search for their future homes. Instead of looking at newspaper ads, they are searching on social media platforms like Facebook and Instagram for homes. 

Social media has become an easy and fast way for people to find their next purchase. People can follow your account, get new home updates and share your posts with friends and family. With the correct social media marketing strategies, you can reach the right target audience. 

The benefits of social media marketing for realtors

Here are some ways that a social media marketing agency Miami can help you succeed.

Increase your brand awareness

Real estate agents need to get their brand known and be ahead of the competition. Marketing professionals can create a social media campaign, using the correct hashtags and establishing relationships with your followers to your brand awareness. 

Reaching your target audience

The social media realm is vast! Over recent years, there has been the upcoming of new social media platforms. With so many options available, it can be overwhelming to choose the perfect platform your business should be on. 

A professional can help you find the ideal platform that will help you target your audience. It is not about being active on all platforms but finding the ideal ones. Plus, you can get help to find the perfect keywords for your website and hashtags to get noticed!

Establish connections 

Social media is about making connections and maintaining them. An agency will be able to keep track of any events that you should be attending and connecting with other local business leaders. You can create connections with a local HVAC company or roofing company to help with home services before selling a home. 

Give you more time 

As a realtor, you already have so many things you need to handle. Social media marketing experts can help you create daily posts to promote new listings, engage with your audience and even find industry news. You’ll have more time to focus on other things! 

If you need social media marketing for realtors, choose Ocean Front Media. Our social media marketing agency Miami experts create and design social media content while overseeing all your social media activity. Chat with us today!

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